Latest Jobs In Pakistan 2023 Associate Manager, U.S. Consumer Insights & Analytics – Sparkling Brands

Job Title: Pak jobs – Pepsico is looking to hire following staff

Jobs LocationNew York
Hiring OrganizationPepsico
Published Date 27 May 2023
Valid Date07 June 2023
Job TypeFull Time
CurrencyPKR

Latest Jobs In Pakistan 2023 Associate Manager, U.S. Consumer Insights & Analytics – Sparkling Brands

About: pepsico

Responsible for the execution of regular maintenance, trouble shooting and preventive maintenance of all type of E&I equipment

Latest Jobs In Pakistan 2023 Associate Manager, U.S. Consumer Insights & Analytics – Sparkling Brands

Overview

Join the Pepsico Beverages North America (PBNA) Insights & Analytics Team and specifically Insights & Analytics for the Sparkling brands portfolio in Purchase, NY.  Reporting to the Insights & Analytics Sr. Manager, this Associate Manager role will be accountable for partnering closely with the U.S. commercial, strategy, and communications marketing teams in support of iconic sparkling brands such as Pepsi, Mountain Dew, Bubly and Starry. Focus on each brand may change during different times of the year depending on business needs. Primary projects include creative/advertising testing, innovation testing for new product launches and category centric foundational research. Other projects include annual brand performance assessments, seasonal promotions testing, brand positioning and big brand idea development, etc. If you’re a natural data-driven storyteller, are inclined to follow your curiosity, know how to manage multiple projects simultaneously, and want to work on amazing, dynamic brands, this could be an ideal opportunity for you!

Responsibilities

  • Leverage syndicated data sources (i.e., IRI scanner and panel data, etc.) to help monitor the brand/category and address business issues and information needs
  • Monitor and diagnose brand and category business needs
  • Ready the near-term AOP commitments by executing necessary research activities related to commercial and communication needs
  • Deliver data-driven, compelling business storytelling to ensure insights inspire strategic decision-making
  • Work with vendors to analyze data and extract meaningful and actionable insights with minimal oversight
  • Work in highly collaborative & cross team environment, including Innovation, Strategy, Commercial, R&D and Global counterparts on innovation and communication initiatives

Qualification

  • Strong hands-on background with IRI/Nielsen scanner and panel data; must be skilled interpreting and applying
  • Experience with a broad range of qualitative and quantitative research techniques
  • Natural curiosity about people and deep human empathy
  • Deep understanding of how to turn insights into action and impact the commercial agenda
  • Well-versed in research methodologies and possess the ability to apply insights to address business challenges
  • A team player, who thrives on working collaboratively in a highly-matrixed environment

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

If you’d like more information about your EEO rights as an applicant under the law, please download the available  documents.

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